Our portable data promotes actions across channels,
with limited economic or privacy risk
Comprehensive consumer and business data files providing access to high quality individual data attributes that serve as the foundation of marketing, customer and advertising decisions
All offered in flexible and value-based subscription pricing models that allow for portability of data across use cases and media channels, based on the elements of the suite needed to meet each company’s needs
Adstra Data Essential Categories
Consumer Essentials
Consumer
Premium Attributes
Premium
Business Essentials
Business
235MM+
Individuals
200+
Essential
Elements
22MM+
Business
70MM+
Professional
Identities
Portable and flexible delivery capabilities
Append or install Adstra data based on your business needs
Schedule a
Discovery Session
You bring the audience with their contact info
We deliver all that you want to know about them in a consistent and compliant manner
What differentiates Adstra?
OTHER IDENTITY PROVIDERS
ADSTRA – DISRUPTIVE IDENTITY APROACH
TRANSPARENCY & PORTABLILITY
Other Providers:
Business Model restrictions on Data Sharing.
Adstra – Disruptive identity Aproach:
Attributes can be deployed inside a client’s infrastructure with daily updates.
FLEXIBILITY
Other Providers:
Contractually restrictive in data sharing with customers/partners.
Adstra – Disruptive identity Aproach:
Cloud based infrastructure built on persistent individual keys, gives flexibility to share data sets in required formats with customers/partners.
SERVICE
Other Providers:
Lack of service focus on key aspects of account integration and management.
Adstra – Disruptive identity Aproach:
Service focused organization dedicating resources at every stage of the client engagement. Core team of subject matter experts have worked together for years.
ECONOMICS
Other Providers:
Legacy based technology creating high overhead costs increase prices. Volume based with limited use of data across media… pay twice model.
Adstra – Disruptive identity Aproach:
Cloud based, low tech management costs, reduce overhead mark up on data aggregation cost. Value based pricing with no media use restrictions… buy once use everywhere model.
QUALITY
Other Providers:
Data applied to non validated individuals, typically to hashed emails.
Adstra – Disruptive identity Aproach:
Similar data sources but with validation on application to individual records. Data applied against validated individuals, forcing recognition and resolution of contradicting information.
Enhance your understanding of your customer
further through Adstra Orbits
Data Sources
Adstra data is sourced through compliant, ethical and validated sources to ensure we are always keeping current with government regulations, industry standards, and customer expectations.
Terrestrial
Telecom Data
Property/ Realty Data
Public Records/ Census Data
Voter Data
Purchase Propensity Data
Credit/Risk Data (GLB Compliant)
Referential Historical Data
Customer/ Partner Provisioned CRM Data
Digital
Publisher Direct
email hash + digital identifiers; browser identifiers; cookie sync
100+
SSP & Publisher aggregations
email hash + digital identifiers; browser identifiers; cookie sync
10+
Mobile Apps
email hash + MAID;
MAID + Location
10+
Mobile SDK/ Aggregators
email hash + MAID;
MAID + Location
10+
Customers
browser identifiers;
cookie sync
50+
Click Stream Partners
browser identifiers;
cookie sync
2
Bid Stream Partners
browser identifiers;
cookie sync
2
Metadata Partners
IP to Geo Lookup; Device Metadata lookup; POI lookup; Reverse Geo lookup
5
