Ideal Insights: Privacy

“Sometimes life hits you in the head with a brick. Don’t lose faith.”  – Steve Jobs To learn more about what we do or are interested in previous newsletters, please visit our website at or follow us on LinkedIn @Adstra, or Facebook @Adstradata. Welcome to the new ideal!

CDPs Are Not the Answer to the Identity Challenge

By Bryan MacDonald, EVP: Head of Product & Digital Operations, Adstra Many brands are looking out at a changing marketing ecosystem and trying to find the path forward. There’s a clear need for first party data, and with it, an identity solution that helps brands reach their customers wherever they are. The quest for identity […]