Protecting Customer Data and Identity Is Easier Than You Think

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BY ANDY JOHNSON, CHIEF DATA OFFICER, ADSTRA 2020 is a watershed year for the data industry. Even before the pandemic, a number of long-standing trends were rapidly converging toward an inflection point. 2020 is the year that CCPA went into enforcement, the year Google announced the end of third-party browser cookies and the year Apple moved […]

Adstra Launches First Portable Data Module, Enabling Brands to Orchestrate Data Safely Behind Their Firewalls

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New module makes it possible for brands to realize the full potential of first-party identity data without sending it outside their own systems Email Print Friendly ShareOctober 08, 2020 11:00 ET | Source: Adstra NEW YORK, Oct. 08, 2020 (GLOBE NEWSWIRE) — Adstra, the first Data Bureau designed to help marketers orchestrate data across all dimensions of their efforts, today announced […]