Muscular Dystrophy Association Expands ALC Relationship

ALC, a recognized leader in first-party data solutions for marketers, has assumed data management for the Muscular Dystrophy Association (MDA), expanding a relationship that began in 2018 with the selection of ALC as MDA’s data acquisition partner. Having demonstrated its ability to find high-value donors for MDA, ALC will now manage and monetize the donor […]