AI’s Crucial Role in Enhancing Identity Resolution for Marketing
AI’s Crucial Role in Enhancing Identity Resolution for Marketing By Andy JohnsonChief Data Officer, Adstra The incorporation of artificial intelligence (AI) in marketing has stirred up excitement, largely due to its capacity to facilitate creative personalization at scale and extract valuable insights from vast amounts of data. For the marketing use case, one of the […]
Adstra Hires Jeremy Johnson as new SVP of Data Acquisition
Welcome Jeremy Johnsonas our new Senior VP. Data Acquisition Trusted Enthusiast Brand Looks to Leverage Audience withDirect Marketers at Scale NEWS PROVIDED BYWIT Strategy New SVP, Data Acquisition, brings deep knowledge of publishers’ needs and challenges PRINCETON, NJ, UNITED STATES, August 3, 2023/EINPresswire.com/ — Adstra, the leading market innovator in data orchestration, identify resolution and customer […]
Outdoor Sportsman Group selects Adstra for its Data Management
Trusted Enthusiast Brand Looks to Leverage Audience withDirect Marketers at Scale Princeton, NJ, August 2, 2023 – Adstra, the leading market innovator in identity and data orchestration, is thrilled to announce that we have been awarded the data management and acquisition business for Outdoor Sportsman Group (OSG), the largest media company solely devoted to bringing the best in […]
