National privacy legislation gains steam as state-level laws progress
May 28, 2021 Each month, Adstra chief privacy officer Jason Bier compiles a roundup of the latest developments on privacy regulation in the US and abroad. For this latest article, Jason considers the growing chorus of calls for the US Congress to pass preemptive national privacy legislation as an alternative to legislation currently moving forward […]
Cookieless future: anchors for marketers
May 28, 2021 Brand marketers have been reading white papers, articles, press releases, and posts from vendors and platform partners for nearly a year about how the world will look without cookies and mobile IDs. Each story promises continuity and a solution for the cookieless world, if not panacea. But as you read this content […]
Ideal Insights – May 2021
“If you don’t mind it, it doesn’t matter.” – Jack Benny This Month’s Update: Our focus this month continues to be on the evolution of how brands and agencies are thinking about the need to take control of their customer identity management in response to the changing marketing ecosystem, customer expectations, and privacy regulations. There […]
Latest from “Florida Man”: ham-fisted privacy regulations
Each month, Adstra chief privacy officer Jason Bier compiles a roundup of the latest developments on privacy regulation in the US and abroad. For this latest article, Jason provides analysis for one of the more under-the-radar stories he’s been tracking. Backed by anonymous entities, a pending privacy bill in the Florida legislature could empower tech […]
