Retail

RETAIL

UNITE
THE WAY
YOU DATA.

Retail marketers today face an unprecedented level of change that is affecting their ability to successfully engage their customer base.

As a result, retailers need to adopt novel approaches to identity resolution.

THE NEW WAY WE BUILD SOLUTIONS FOR RETAIL...

Adstra Delivers The Ideal Solution to Data Better

CONTROL

OWN YOUR DATA

Bring critical data operations behind the firewall, reducing the risk and cost of depending on intermediaries.

Connection

UNITE YOUR DATA

Create an Identity Spine for greater unification, personalization, and measurement of data, consistently across channels.

transparency

SEE YOUR DATA

Understand the level of accuracy around connection, activation, and measurement.

ADAPTABILITY

FLEX YOUR DATA

Enable solutions with or within any technology through our modular form at a value based price.

ADDRESSES THE BIGGEST PROBLEMS IN RETAIL.

IF YOU'RE LOOKING TO:

Connect with new generation of omnichannel shoppers 

Stay ahead of the generational shift to ecommerce by providing consistency across channels and devices and integrating AI, AR and VR into the shopping experience.

Elevate the customer experience with personalization 

Meet the increased demand for personalization, fast shipping and instant services and exceed expectations with a dynamic promotional and pricing environment. 

Address the high stakes in data management and privacy

Effectively analyze and utilize big data in compliance with privacy regulations.

YOU'RE PROBABLY FACING HURDLES IN:

Creating a unified view of the customer

Managing the “tech tax” of multiple providers

Data compliance & control

AND THIS IS HOW THEY IMPACT YOUR BUSINESS:

Wasted spend

Disconnected CX

Misinformed analytics

Higher churn, lower LTV

SOLVE YOUR RETAIL PROBLEMS WITH

CONEXA IS INSTALLABLE BEHIND YOUR FIREWALL

Traditionally, enterprises have relied on intermediaries to handle data matching, identity resolution, and data dissemination. Adstra’s Conexa platform can manage these processes entirely in your own environment, ensuring data remains protected behind your firewall.

THE SOLUTION IS TRANSPARENT AND CONFIGURABLE

Identity resolution for many data firms is operated as a “black box”, single answer approach to record matching. At Adstra we enable clients to have input on the design and level of match confidence to best their needs through our transparent, cloud-based identity graph.

THE PLATFORM IS INTEROPERABLE
AND CHANNEL AGNOSTIC

Most data firms are concentrated on one type of identity over others, limiting their scale and interoperability in today’s multi-ID post-cookie landscape. Adstra’s identity spine covers multiple forms of IDs across multiple channels: online, offline, “universal IDs”, mobile, CTV and others.

CONEXA'S ECONOMICS ARE VALUE-BASED
​

Traditional data firms charge based on usage, hindering the fullest applications of data and identity. By contrast, Adstra bills on a predictable SaaS model that allows enterprises to leverage the maximum potential of their data assets without being penalized for doing so.

CHANGE, THE WAY YOU DATA
BY BREAKING BARRIERS.

ECONOMIC

BARRIER

Price of data seldom matches value in use

Our Breakthrough

Created pricing model supporting flexible use based on flexible rights

TECHNICAL

BARRIER

Data doesn’t work properly without constant, costly intervention

Our Breakthrough

Launched data and identity platform (Conexa) using cloud-based tech stack

CONTROL

BARRIER

Executives are hindered by fears and risks associated with use of data

Our Breakthrough

Privacy by Design in all products and enable workflow inside the client’s environment

SERVICE

BARRIER

SaaS providers are allergic to service, traditional data firms require too much service

Our Breakthrough

Enterprise Identity capability that augments client skills to manage and use data

SCALE

BARRIER

Data is only translatable to a handful of channels and identity types

Our Breakthrough

Interoperable across all channels and identity types.

LEARN MORE WITH

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