Adelphic Strengthens Identity Resolution Capabilities, Integrates with Adstra
By MTS Staff Writer – Nov 16, 2020 New Partnership Brings Scalable Identity-Based Matching Capabilities Adelphic, a Viant people-based DSP for omnichannel advertising, is expanding its already robust data footprint by announcing its identity based partnership with Adstra, the first Data Bureau designed to help marketers orchestrate the application of data to all dimensions of their efforts. Adstra direct […]